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PUBLISHER INFOReturn on Behavior Magazine is published monthly by
TeleFaction A/S
DK 2000 Frederiksberg
Denmark
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How brands can empower loyal customers
With the rise of web 2.0 and social networking, price comparison
sites and online discount codes, retailers and home shopping brands
must adapt quickl...
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Where Legendary Customer Service Begins
It may seem amazing that the solution to achieving legendary customer
care does not lie in some “slogan driven” training program, but rather in
a simple two-step process..
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 | In Difficult Times, Keep Your Customers Happy
Recent research stipulates that advertising expenses,
web development, television production and other media means are simply too
costly to the bottom line. Yet, rather than focus on the core, organizations
incessantly seek new clients for business.
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 | Four ways to keep good employees engaged
With the increasingly important role of good customer relationships in
tough economic times, the engagement levels of company employees can
make all the difference...
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 | Why customers love to complain
...more and more people are
complaining about everything. Seth Godin states in his Blog that "we b*%§# and
moan about a Facebook redesign, when it's a free service; we can't wait to get
our hands on the new 3G iPhone, but dogpile on Apple when free software
upgrades don't appear quickly enough...
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 | Key Consumer Trends for an Uncertain 2009
Against a global background of citizens and businesses being
shaken rudely into uncertainty by the economic crisis, research forecasts five main ways in which consumers are likely to adapt...
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 | Six Steps to Keep the Brand Alive When the Economy slides
When the economy slides, most companies try to cut back on
what they see as a cost centre: marketing, branding, and advertising.
But there's a clear-cut way to win against the odds...
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Your customers experiences equal money. TeleFaction’s Return on Behavior concept helps you to increase the value of your customers’ experiences. Whether you focus on improving customer satisfaction and loyalty, increasing additional sales and resale, reducing churn and loss of customers, or improving your critical business relations in customer service at all contact points, TeleFaction offers a solution that will yield the desired results. Return on Behavior Magazine is a free service from TeleFaction.
Return on Behavior Magazine was produced in cooperation with Customaxi
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Subscriber BenefitsAs a subscriber to Return on Behavior Magazine you will be able to browse through hundreds of articles from past and present issues.
Featured Article
| Is customer service only a cost factor? |  |
Is customer service only a cost-factor?
The global
economy is in a down-turn and especially the finance sector is struggling.
Apart from that, especially within the Insurance, Banking, Utility and Telco
industry, markets are saturated
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Return on Behavior Magazine
