Uniquely powerfulWant to know more about Return on Behavior from TeleFaction?
Free AssessmentHow do you measure up to competition? How is your Return on Behavior?
PUBLISHER INFOReturn on Behavior Magazine is published monthly by
TeleFaction A/S
DK 2000 Frederiksberg
Denmark
|
 |
|
|
Customer centricity: Doing the right thing for the customer
The strategy of customer centricity is a well accepted method of winning customer satisfaction, loyalty and even increased profits, argues Stephen Hewett of consultancy Charteris. But where to begin?
Read More >> |
|
|
|
|
Turning Customers Into Good Corporate Citizens
For many businesses, customers are only useful because they buy. You can't knock that, but there is so much more that customers could do. I like to call these other things "customer citizenship behaviors".
Read More >> |
|
 | Don't Silo-Out the Customer Service Department
When I ran customer service for a national cellular network in the '90s, customer service was in a different location from sales, marketing and product development. We were only 250 miles away, but we might as well have been on a different planet. It would have been the same if we were in the same building.
Read More >> |
| |
|
|
 | Hurry Up and Wait
Can a company ever profit enough to justify wasting a customer's time? Recently, I walked over to my bank for what I hoped would be a quick transaction, and felt I was in luck as one of the five tellers had only one person in her line, while the others all had two or three. So I headed for that teller. Big mistake.
Read More >> |
| |
|
|
 | Word of Mouth Versus Traditional Marketing. Friend or Foe?
Social marketing is fast becoming a steady fixture for the majority of marketers. By social marketing, I mean marketing by customers to other customers, often enabled by internet and increasingly, by mobile internet technology.
Read More >> |
| |
|
|
 | Sick of Rotten Call Centers?
Do Something About It!
Barely a day goes by without another story of uncaring call centre staff treating customers like dirt and then being surprised when they appear a little while later on an A-list blog, then in the press, then on prime-time television.
Read More >> |
| |
|
|
 | The state of Customer Experience 2007
According to a recent report, outstanding customer service is more important than low prices and quality products. In this article we take a brief look into the state of the customer experience anno 2007.
Read More >> |
| |
|
|
|
|
|
Your customers experiences equal money. TeleFaction’s Return on Behavior concept helps you to increase the value of your customers’ experiences. Whether you focus on improving customer satisfaction and loyalty, increasing additional sales and resale, reducing churn and loss of customers, or improving your critical business relations in customer service at all contact points, TeleFaction offers a solution that will yield the desired results. Return on Behavior Magazine is a free service from TeleFaction.
Return on Behavior Magazine was produced in cooperation with Customaxi
.
|
|
|
Win a book
Tip a colleague or a friend about
Return on Behavior Magazine and
get the chance to win a book.
Click here now
Subscriber BenefitsAs a subscriber to Return on Behavior Magazine you will be able to browse through hundreds of articles from past and present issues.
|
Return on Behavior Magazine
