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PUBLISHER INFOReturn on Behavior Magazine is published monthly by
TeleFaction A/S
DK 2000 Frederiksberg
Denmark
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AM I A BAD CUSTOMER?
Pardon me. But I have a question for you. Can you help me understand why my bank and my insurance company do not want anymore of my money? And also, tell me if I'm doing anything wrong as a customer.
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HOMESHORING - NEW TREND
Homeshoring is one of the most interesting sourcing models that is currently on the rise.The advantages in productivity are far and beyond those that can be achieved in traditional call-centres.
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 | Cultivating positive word of mouth communication through customer bonding
How can interpersonal bonds significantly influence positive word-of-mouth "WOM" communication. Professor Dwayne D. Gremler and associates provide insight in this academic study.
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 | The secret of successful brands
A recent report discussed the coming of age of the Asian century. It analyzed the impending domination of China and India as economic and technological powerhouses in the global scene. This begs the question - what is the secret behind the success of these brands?
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 | More important facts you cannot ignore - part 3
You probably already know this, or at least some of this. But then again, I have learned through experience that repetition helps, so here are some more important facts you can't ignore.
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 | They have the best reputation in the world
Reputation Institute recently published their survey “The World’s Best Corporate Reputations 2006”. Top 25 included 8 Scandinavian corporations.
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 | THE FUTURE BUSINESS MAKERS
The character of business in year 2030 is shaping up now, as three trends assume more compelling roles in business today. Read what Chief Imagination Officer Rolf Jensen has to say.
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 | The concept of LTV
In spite of the obvious short and long term benefits, the concept of CLV - Customer Lifetime Value - is hardly ever used outside certain industries with high acquisition costs. In this article loyalty expert Bent Svanholmer of Loyalty Management gives you an introduction and points out how you can work with CLV in your company.
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Your customers experiences equal money. TeleFaction’s Return on Behavior concept helps you to increase the value of your customers’ experiences. Whether you focus on improving customer satisfaction and loyalty, increasing additional sales and resale, reducing churn and loss of customers, or improving your critical business relations in customer service at all contact points, TeleFaction offers a solution that will yield the desired results. Return on Behavior Magazine is a free service from TeleFaction.
Return on Behavior Magazine was produced in cooperation with Customaxi
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