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Return on Behavior Magazine is published monthly by
TeleFaction A/S
DK 2000 Frederiksberg
Denmark

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Current articles

WoM marketing worth US$3bn by 2013

Navigating the Changing Winds - 6 Master Strategies to Building Customer Loyalty

Return on Behavior Magazine has moved

Give your customer a wink

When the Rules of the Game Change

Opinion: Why customer satisfaction surveys don't work

The Impact of Employee Performance on Customer Experience

Dispelling Customer Loyalty Myths

Everybody is Wrong

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William Cusick

William Cusick is CEO and founder of Vox, Inc., a Chicago-based customer experience consulting firm. His new book is "All Customers Are Irrational: Understanding What They Think, What They Feel, and What Keeps Them Coming Back."

This article was originally published on: http://www.retailcustomerexperience.com

Check out William Cusick's Webiste: www.irrationalcustomers.com

All articles by William Cusick

Opinion: Why customer satisfaction surveys don't work

Your customers experiences equal money. TeleFaction’s Return on Behavior concept helps you to increase the value of your customers’ experiences. Whether you focus on improving customer satisfaction and loyalty, increasing additional sales and resale, reducing churn and loss of customers, or improving your critical business relations in customer service at all contact points, TeleFaction offers a solution that will yield the desired results. Return on Behavior Magazine is a free service from TeleFaction.

Return on Behavior Magazine was produced in cooperation with Customaxi .