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Return on Behavior Magazine is published monthly by
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Current articles
WoM marketing worth US$3bn by 2013
Navigating the Changing Winds - 6 Master Strategies to Building Customer Loyalty
Return on Behavior Magazine has moved
Give your customer a wink
When the Rules of the Game Change
Opinion: Why customer satisfaction surveys don't work
The Impact of Employee Performance on Customer Experience
Dispelling Customer Loyalty Myths
Everybody is Wrong

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Tony Lopresti

Tony Lopresti is an entrepreneurial executive with progressive experience in enterprise software sales, product management, marketing, strategy, and operations. Prior to joining Clarabridge™, Tony held profit and loss responsibility for all software products for a $50M subsidiary of Monster Worldwide. At Monster, Tony built a metrics-driven, high-performing department from the ground up to provide business development, marketing and product management functions.

Prior to Monster, Tony held senior management positions in product and consulting management at American Management Systems where he also held roles as program/project manager, business developer, systems consultant, and software developer. Tony has a BS in Systems Engineering from the University of Virginia. While earning his MBA from the Anderson School at UCLA, Tony worked with Intel’s strategic marketing and venture capital organizations and also provided strategic business consulting to the executives of various high-technology startups.

About Clarabridge:
Clarabridge enables Fortune 1000 customers to transform text into valuable information to improve market research, customer care, product development, quality assurance and risk management. Clarabridge's award-winning software links the worlds of text analysis, search and business intelligence (BI) to enable enterprises to more quickly and intuitively leverage all of their data—internal and external, structured and unstructured—to make better business decisions. Clarabridge's Content Mining Platform™ is the first text-mining solution to work seamlessly with standard BI applications, tools and techniques, and Clarabridge delivers the industry's only hosted text analysis solution with its Content Mining Service™. Clarabridge is headquartered in Reston, Virginia. For more information, visit http://www.clarabridge.com/.

Visit: www.clarabridge.com

Email: tony.lopresti@clarabridge.com





Your customers experiences equal money. TeleFaction’s Return on Behavior concept helps you to increase the value of your customers’ experiences. Whether you focus on improving customer satisfaction and loyalty, increasing additional sales and resale, reducing churn and loss of customers, or improving your critical business relations in customer service at all contact points, TeleFaction offers a solution that will yield the desired results. Return on Behavior Magazine is a free service from TeleFaction.

Return on Behavior Magazine was produced in cooperation with Customaxi .

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