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Return on Behavior Magazine is published monthly by
TeleFaction A/S
DK 2000 Frederiksberg
Denmark
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Current articles
Customer Expectations vs. Customer Needs
Five Strategies For Guaranteeing Customer Loyalty
Going Beyond Behavioral Loyalty
Your Company's Bottom Line is Tied to Customer Satisfaction
Defining Your Customer Service Culture
Pitfalls in customer surveys
You Are The Leader - Customer Excellence Begins With You
Building Loyalty - 5 Steps to Succeeding in Difficult Times

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Rolf Jensen

 

Rolf Jensen, Chief Imagination Officer at Dream Company Inc., was born in Denmark in 1942. His passion is the future of the market place – how to unveil the secrets of the future, to look through the door to the next room. He did this in 1999 – The Dream Society was one of the very first books on the experience economy. Not all business books from 1999 have met the future but this book has and has been translated into 10 languages. Several books by Rolf Jensen on storytelling, the experience economy and journeys into the future have followed since.

 

Researcher and Entertainer
Rolf Jensen is an experienced speaker, and all of his presentations are delivered with a dedication that matches Rolf Jensen's passion for exploring the future of the market place. Companies and organizations all over the world have engaged Rolf Jensen to speak - from Malaysia to Canada, and from Lapland to Italy. As a lecturer Rolf Jensen has a multifarious approach; being in part the researcher with two decades of experience in studying, researching and analyzing; in part the witty and humorous entertainer who might be persuaded to mount an elephant; in part also the agent provocateur who will ask you questions that prompt you to pause and reflect; and finally the inspirational lecturer who interconnects well-known elements in a surprising manner.
 

Dream company
Dream Company was founded on April 2, 2001 – 196 years after the world famous Danish storyteller, Hans Christian Andersen’s birthday. It is a small enterprise with three employees and its name “Dream Company” manifests that the dream and the company are two sides of the same equation. Increasingly, it is becoming crucial that we integrate the emotional aspects with business life and work. We make our living as processors and mediators of impressions, which is why the firm is located smack in the middle of Copenhagen’s bustling city centre, surrounded by fine hotels, superb restaurants and exciting boutiques.





Your customers experiences equal money. TeleFaction’s Return on Behavior concept helps you to increase the value of your customers’ experiences. Whether you focus on improving customer satisfaction and loyalty, increasing additional sales and resale, reducing churn and loss of customers, or improving your critical business relations in customer service at all contact points, TeleFaction offers a solution that will yield the desired results. Return on Behavior Magazine is a free service from TeleFaction.

Return on Behavior Magazine was produced in cooperation with Customaxi .

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Featured Article

Going Beyond Behavioral Loyalty
Going Beyond Behavioral Loyalty
Going Beyond Behavioral Loyalty
Loyalty is the result of repeated customer satisfaction and normally the indicator for a win-win situation between the company and the customer. But not so fast! Loyalty does not always have the same wellspring as there are different types of loyalty-qualities.
Read More >>