Richard A. (Dick) Lee is founder and principal of
High-Yield Methods, a pioneering consulting firm focused on helping clients
achieve customer alignment. In addition to his long involvement in developing
customer-focused approaches to business, including CRM, he is also the
developer of Visual Workflow—the first process design approach developed
expressly for the variable (non-manufacturing) workplace.
In addition to his consulting, Dick has written
several books including The Customer Relationship Management Survival Guide,
and he speaks globally on customer-alignment topics. His work and perspectives
have been featured in “Business Week,” National Public Radio’s “MarketPlace,”
“Newsweek,” and “The Wall Street Journal.” He holds a BA from Reed College,
Portland, Oregon
and an MBA from the Sawyer School of Business, Suffolk
University, Boston.