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Return on Behavior Magazine is published monthly by
TeleFaction A/S
DK 2000 Frederiksberg
Denmark
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Current articles
Customer Expectations vs. Customer Needs
Five Strategies For Guaranteeing Customer Loyalty
Going Beyond Behavioral Loyalty
Your Company's Bottom Line is Tied to Customer Satisfaction
Defining Your Customer Service Culture
Pitfalls in customer surveys
You Are The Leader - Customer Excellence Begins With You
Building Loyalty - 5 Steps to Succeeding in Difficult Times

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Peter Winther

Peter Winther is the Sales and Marketing Director at Denmark's largest car dealership, Andersen & Martini A/S.
Under his directorship, Andersen & Martini developed a strong focus on customer loyalty, which has generated unprecedented value to Andersen & Martini, and to its customers.

Mr. Winther is a specialist in loyalty management, CRM, Direct Marketing, TQM. He is also a frequent speaker, an ECHO judge, and has been nominated three times to the annual Danish Direct Marketing Award.
He brings more than 16 years of experience within sales and marketing to the table. In particularly within the areas of CRM, customer loyalty, coaching, marketing and sales management.

He was previously employeed as the Nordic Sales and Marketing manager with Iveco North Europe, as a sales- and marketing manager at the Post Danmark.

Contact  Peter Winther at  pw@a-m.dkThis email address is being protected from spam bots, you need Javascript enabled to view it or visit Andersen & Martini's website: www.a-m.dk





Your customers experiences equal money. TeleFaction’s Return on Behavior concept helps you to increase the value of your customers’ experiences. Whether you focus on improving customer satisfaction and loyalty, increasing additional sales and resale, reducing churn and loss of customers, or improving your critical business relations in customer service at all contact points, TeleFaction offers a solution that will yield the desired results. Return on Behavior Magazine is a free service from TeleFaction.

Return on Behavior Magazine was produced in cooperation with Customaxi .

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Featured Article

Going Beyond Behavioral Loyalty
Going Beyond Behavioral Loyalty
Going Beyond Behavioral Loyalty
Loyalty is the result of repeated customer satisfaction and normally the indicator for a win-win situation between the company and the customer. But not so fast! Loyalty does not always have the same wellspring as there are different types of loyalty-qualities.
Read More >>