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Return on Behavior Magazine is published monthly by
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Current articles
Customer Expectations vs. Customer Needs
Five Strategies For Guaranteeing Customer Loyalty
Going Beyond Behavioral Loyalty
Your Company's Bottom Line is Tied to Customer Satisfaction
Defining Your Customer Service Culture
Pitfalls in customer surveys
You Are The Leader - Customer Excellence Begins With You
Building Loyalty - 5 Steps to Succeeding in Difficult Times

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Pete Clark

Peter Clark, Research Director, Wise Research Ltd.
Publisher of The Wise Marketer, The Loyalty Guide, and Using RFID

Wise Research Ltd UK

Mail: PO Box 505, Graaff-Reinet, Eastern Cape, 6280, South Africa

Head Office:  25 Shiremoor Hill, Merriott, Somerset, TA16 5PH, UK

Registered Office:  1 Cornhill, Ilminster, Somerset, TA19 0AD, UK

Tel: +27 73 072 5746

Fax: +44 845 280 1579                     

Email: pete@wiseresearch.co.uk                

 
THE LOYALTY GUIDE: The only complete report (953 pages!) covering customer loyalty techniques, measurement, strategies, principles, best practices, detailed case studies, research, theory, know-how and market-by-market intelligence: http://www.theloyaltyguide.com

 





Your customers experiences equal money. TeleFaction’s Return on Behavior concept helps you to increase the value of your customers’ experiences. Whether you focus on improving customer satisfaction and loyalty, increasing additional sales and resale, reducing churn and loss of customers, or improving your critical business relations in customer service at all contact points, TeleFaction offers a solution that will yield the desired results. Return on Behavior Magazine is a free service from TeleFaction.

Return on Behavior Magazine was produced in cooperation with Customaxi .

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Featured Article

Going Beyond Behavioral Loyalty
Going Beyond Behavioral Loyalty
Going Beyond Behavioral Loyalty
Loyalty is the result of repeated customer satisfaction and normally the indicator for a win-win situation between the company and the customer. But not so fast! Loyalty does not always have the same wellspring as there are different types of loyalty-qualities.
Read More >>